What does it mean to 'be authentacious'  ?

The labels imposed by others

Gina Grahame

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“To be who you genuinely are in this world, you have to fight for it. You need to be more than audacious, bodacious, and vivacious ... You need to be authentacious!

   2015 Gina Grahame. All rights reserved.

I define it as  'the relentless pursuit of your unique, best self in a world accustomed to conformity.' This belief is the result of self-introspection to determine who you are at core, of overcoming the obstacles of the past, of knowing what you stand for, and how living true to all of this will help the people and world around you.  To 'be authentacious' is equally applicable to companies as it to individuals.   See more